Case Study
mSeva Impact Performance Report
At a glance
The Net Promoter Score ® — a common gauge of satisfaction and loyalty — of 39 is very good. Promoters love the ease of use, quick challenge resolution and ability to pay taxes or bills. Detractors complain about technical issues with the app and incorrect resolution statuses
The top reported outcomes are:
- Time or money saved through virtual government
interactions - Cleaner, healthier and safer community ecosystem
- Ease of making payments online
Of the 14% who did experience challenges, the main challenges experienced were technical issues with the app and slow responsiveness of the platform
Profile & COVID-19 Impact
- 23% of mSeva’s citizen users experienced negative financial consequences of the COVID-19 pandemic. It’s encouraging that 77% did not experience this negative impact
- The use of financial coping mechanisms is indicative of citizen users’ vulnerability to financial shocks. Using money that had been saved and finding new / additional work were the top two mechanisms that respondents reported using
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This report is generously sponsored by Omidyar Network India (ON India), who partnered with 60 Decibels, a tech-enabled impact measurement company, to listen to the customers, beneficiaries, and partners of their grantee organizations and investee companies. 60 Decibels
conducted interviews with stakeholders of 24 ON India portfolio organizations to understand their experience, impact and profile. This report summarizes the insights from interviews with citizen users that eGovernments (eGov) Foundation serves through the mSeva App.